Difference between revisions of "Discounts"

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#REDIRECT [[:Category:Discounts]]
[[Category:Rates]]
 
[[Category:Prices]]
 
''This page explains how to set up discounts''
 
== Discounts for Individual Days or a Range of Days ==
 
The '''Price Multiplier''' in the CALENDAR let you quickly adjust all prices for a day or a date range. The price multiplier is the percentage of the normal price (100%). You can apply a multiplier between 50 (discount) and 250 (price increase) to all prices.
 
 
 
Example: Your normal price is 100.  If you enter 80 all prices for this day will be change to 80% of the original value. The new price will be  80.
 
 
 
The multiplier will be applied to both your booking page and channel management prices.
 
== Discounts in RATES ==
 
Opening a rate or creating a new rate in RATES opens a popup with three tabs. When you go to the tab "Discounts" you can set different types of discounts. Each rate has its own individual discount settings. Multiple rates can be used together to create sophisticated discount structures.
 
 
 
*''Min Nights'' defines for when the discount applies.
 
 
 
*The ''Percent'' discount will be applied to the entire stay price. If more than one percentage discount are valid, only the single highest percentage value will be applied.
 
 
 
*The ''Per Night'' discount applies only to nights starting from the number of nights setting. For example a $10 discount set for 4 nights means nights 1 to 3 are normal price and night 4 and later are reduced by $10. Multiple per night discounts are added together so in the case of a second discount of $5 set at 7 nights means the room price is reduced by $15 ($5 + $10) from night 7 onwards.
 
 
 
*The ''Once Off'' discount is subtracted once from the total price if the number of nights or more are booked. If you have multiple Once Off discounts they will all be subtracted if their number of nights has been met.
 
 
 
Set unused value or percentage discounts to zero so they will not be used.
 
 
 
The percentage and per night rates are calculated based on the length of the booking regardless of whether it spans multiple rates.
 
 
 
The once off discount number of days threshold is calculated as the number of days in the booking that that rate is available for booking.
 
 
 
'''NOTE:''' If you are using multiple rates make the highest rate always available and sure you have is set to "Allow Lower Prices".
 
 
 
 
 
'''Long Stay Discount'''
 
 
 
Can be defined using the setting ''Min Nights'' in the rate. The per night discount applies only to nights starting from the number of nights setting. For example a $10 discount set for 4 nights means nights 1 to 3 are normal price and night 4 and later are reduced by $10.
 
 
 
If you want to apply a lower price from the first night on you can do this using two rates.
 
 
 
Example 1: 1 night costs 120 but if a guest books 3 or more nights each nights costs 100.
 
 
 
Rate 1:
 
 
 
"Room Price"= 120
 
 
 
"Minimum Stay"=1
 
 
 
Rate 2:
 
 
 
"Room Price"= 100
 
 
 
"Minimum Stay"= 3
 
 
 
 
 
Example 2: One night costs 220 but if a guest books 5-6 nights each night costs 210. From seven night each night costs 205, from 8 nights each night costs 200.
 
 
 
Rate:
 
 
 
"Room Price"= 220
 
 
 
"Minimum Stay"=1
 
 
 
Discounts tab:
 
 
 
5 Nights:  "Per Night" = 10 "Once Off" = 40
 
 
 
7 Nights:  "Per Night" = 5 "Once Off" = 30
 
 
 
8 Nights:  "Per Night" = 5 "Once Off" = 35
 
 
 
If a booking overlappes two rates and the total number of nights booked fulfils the long stay the discount will be applied but only to the nights falling under the rate where the discount is set.
 
 
 
 
 
Example 3: One night costs 220 but if a guest books 5 nights or more the 5th night is free
 
 
 
Rate:
 
 
 
"Room Price"= 220
 
 
 
"Minimum Stay"=1
 
 
 
Discounts tab:
 
 
 
5 Nights:  "Once Off" = 220
 
 
 
 
 
'''Referer Discount'''
 
 
 
These discounts apply t bookings originating from a certain source e.g. website or link. To give discounts for bookings from Facebook enter the referrer code facebook.
 
 
 
1. Create a referer discount in the "Discounts" tab of the rate and enter the name e.g. NameOfReferrer
 
 
 
2. Rates set for the  &referrer=NameOfReferrer parameter in the URL
 
 
 
== Agent Prices ==
 
You have the option to create special prices for agents.
 
 
 
1. Create an agent. The value of  agent code (e.g. The value of AGENT_CODE) can be set uniquely for each property in the SETTINGS->PROPERTIES->BOOKING RULES settings. 
 
 
 
2. Create a rate with a the special agent price with only "Beds24 Agents" ticked in the "Channels" tab of the rate. To prevent this rate from being overridden by other rates make sure "Beds24 agents" is unticked in all other rates.
 
 
 
3. Rates set for the agent channel will be shown only if the booking page is opened with the &agent=AGENT_CODE parameter in the URL
 
 
 
==Voucher Codes==
 
If you use discount codes or phrases, you may define them under PROPERTIES -> DISCOUNT CODES. If a guest enters the code at the time of booking the specified discount will be applied to their booking. Typical uses of discount codes or discount vouchers may be for purposes such as offering certain customers loyalty discounts or running a marketing campaign with bonus discounts for people in-the-know. Codes apply to each property. You can define phrases that discount the room price only, extra items only or everything being booked.
 
 
 
Discount Codes can be disabled for individual rates.
 
 
 
==Packages, Different Prices==
 
Another way do set discounts it to sell a room at different price e.g. lower not cancelable rate or package prices.
 
 
 
*Create a rate and assign the ''Offer''  in the "Rooms" tab of your rate to the number of the row you want to apply it to.
 
 
 
*Enable the display of the extra price rows in SETTINGS -> BOOKING PAGE -> ROOM CONTENT -> OFFER2-4.
 
 
 
== Show Discounts on your Booking Page using a Marketing Column ==
 
You have the option to add an extra column to the price table on your booking page.
 
 
 
 
 
This feature is for the  price table (when you use the responsive booking page the modules "Price Table" and "Price Calendar"). To activate the column go to SETTINGS -> BOOKING PAGE -> PAGE DESIGN  and set ''Show Extra Maketing Column'' to ''Yes''.
 
 
 
When you go to SETTINGS -> BOOKING PAGE -> ROOM CONTENT you will see a new setting MARKETING COLUMN. Her you can set the headline for your column and the content for the price row. Then go to SETTINGS -> BOOKING PAGE -> ROOMS ->OFFER 1 (OFFER 2, OFFER 3, OFFER 4) and enter the content for each offer.
 

Latest revision as of 09:54, 28 July 2016

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