Yield Optimiser: Difference between revisions
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[[Category:Prices]] | [[Category:Prices]] | ||
[[Category:Automation]] | [[Category:Automation]] | ||
[[Category:Dynamic_Prices]] | |||
[[Category:Rules]] | |||
[[Category:Enhanced_Selling]] | |||
<div class="heading">Yield Optimiser</div> | |||
This page is about the menu PRICES >YIELD OPTIMISER and explains how to create rules to automatically adjust prices. | |||
__TOC__ | |||
The yield | =Summary= | ||
<div class="summarybox"> | |||
Each rule can be assigned to one or more rooms. A rule will only adjust the price when | The idea of the yield optimizer is to automatically adjust prices based on demand shortly before check-in. | ||
You can set up rules to adjust your prices up or down. Multiple rules can be created and will work together. | |||
Each rule can be assigned to one or more rooms. A rule will only adjust the price when its trigger condition is met and if the room multiplier is not manually over-ridden. | |||
The multiplier will apply to all prices. If you use Fixed Prices you can deactivate the multiplier by setting "Allow Multiplier" = No in the Summary tab of the Fixed Price. | |||
</div> | |||
=Setup= | |||
== Rule == | == Rule == | ||
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Examples: The regular price per night is €100. 40% will lower the price to €40. 150% will raise the price to €150. 100% will leave the price unchanged. | Examples: The regular price per night is €100. 40% will lower the price to €40. 150% will raise the price to €150. 100% will leave the price unchanged. | ||
The percentage to which a price is changed by the yield optimizer will show in the CALENDAR with a blue background. These automatic values can be manually over-ridden. Manual overrides will have a white background | The percentage to which a price is changed by the yield optimizer will show in the CALENDAR with a blue background. These automatic values can be manually over-ridden. Manual overrides will have a white background. | ||
[[Image:yield.png|300px|link=]] | [[Image:yield.png|300px|link=]] | ||
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The maximum value is 250%. | The maximum value is 250%. | ||
You can choose the rule not to apply for channel management. | |||
<span style="color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> The yield optimizer will NOT override manually entered multipliers. To remove a manual rule go to the Calendar, click in the Price multiplier row, select 'Auto' from the drop-down list and enter a date range This will allow any Yield Optimiser rule to be applied. | |||
== Trigger == | == Trigger == | ||
Set the condition when the prices should be changed. Rules will trigger on a per date basis so they will only trigger on dates which meet the trigger condition. | Set the condition when the prices should be changed. Rules will trigger on a per date basis so they will only trigger on dates which meet the trigger condition. | ||
A rule can be applied to bookings with arrival up to 30 days in advance. It can be restricted to a shorter period. | A rule can be applied to bookings with arrival up to 30 days in advance. It can be restricted to a shorter period or a time window. | ||
A rule can be set to apply when a certain number of rooms is available on the night. | A rule can be set to apply when a certain number of rooms is available on the night. | ||
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The rule will be applied to the ticked rooms. | The rule will be applied to the ticked rooms. | ||
Multiple rules can apply at the same time and the | Multiple rules can apply at the same time and the changes will accumulate. | ||
Example: Original price = 100€, Rule 1 = 120%, Rule 2 = 150%. After the application of both rules the price will come to 180€. | |||
Explanation: | |||
*120% of 100€ = '''120'''€. | |||
*150% of '''120'''€ = 180€. | |||
Note: The order of the rules does NOT matter, because: | |||
*150% of 100€ = '''150'''€. | |||
*120% of '''150'''€ = 180€. | |||
<span style="color: #f3e504; font-size: 250%;" >{{#fas:lightbulb}} </span> We recommend you check carefully that your rules work as expected. | |||