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[[Category:How to]]
[[Category:How to]]
[[Category:Rates]]
[[Category:Fixed Prices]]
[[Category:Daily_Prices]]
[[Category:Prices]]
[[Category:Prices]]
[[Category:Agents]]
[[Category:Agents]]
  ''This page explains how to set up discounts''
[[Category:Enhanced_Selling]]
<div class="heading">Discounts</div>
  This page explains how to set up discounts
 
There are different requirements for your Booking page/website -v- OTAs/Booking channels.
 
__TOC__
 
==General==
Discounts can be achieved in a number of ways. It depends on your requirements.
 
'''For your booking page/direct bookings'''
*Create a price (Daily Price/Fixed Price) with the price.
*Create multiple prices for different lengths of stay.
*Set the discount in the Discount tab of your Fixed Price.
*Add a price multiplier to the calendar.
*Add a price multiplier to your booking page.
*Create One time voucher codes for fixed amount discounts.
*Create Voucher codes to apply a percentage discount.
'''For OTAs/Channels'''
*Create a price (Daily Price/Fixed Price) with the price
*Create multiple prices for different lengths of stay.
*Add a price multiplier to the calendar.
 
<span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Some channels have Discount options with the setup (Airbnb/VRBO) or you can create Promotions via the XML connection. See the Channel Help page for specific details. For more information have a look [[Setting_Prices_for_Booking_Channels#Price_Multiplier|here]].
 
== Discounts for Individual Days or a Range of Days ==
== Discounts for Individual Days or a Range of Days ==
The '''Price Multiplier''' in the CALENDAR let you quickly adjust all prices for a day or a date range. The price multiplier is the percentage of the normal price (100%). You can apply a multiplier between 50 (discount) and 250 (price increase) to all prices.  
The '''Price Multiplier''' in the CALENDAR will allow you to quickly adjust all prices for a day or a date range. The price multiplier is the percentage of the normal price (100%). You can apply a multiplier between 50 (discount) and 250 (price increase) to all prices.  


Example: Your normal price is 100.  If you enter 80 all prices for this day will be change to 80% of the original value. The new price will be  80.  
Example: Your normal price is 100.  If you enter 80 all prices for this day will be change to 80% of the original value. The new price will be  80.  


The multiplier will be applied to both your booking page and channel management prices.
The multiplier will be applied to both your booking page and channel management prices.
== Discounts in RATES ==
Opening a rate or creating a new rate in RATES opens a popup with three tabs. When you go to the tab "Discounts" you can set different types of discounts. Each rate has its own individual discount settings. Multiple rates can be used together to create sophisticated discount structures.  


*''Min Nights'' defines for when the discount applies.
[[Dynamic_Multi_Calendar#Multiplier|''' Dynamic Multi-Calendar Multiplier''']]


*The ''Percent'' discount will be applied to the entire stay price. If more than one percentage discount are valid, only the single highest percentage value will be applied.
[[Legacy_Calendar|'''Legacy Calendar''']]


*The ''Per Night'' discount applies only to nights starting from the number of nights setting. For example a $10 discount set for 4 nights means nights 1 to 3 are normal price and night 4 and later are reduced by $10. Multiple per night discounts are added together so in the case of a second discount of $5 set at 7 nights means the room price is reduced by $15 ($5 + $10) from night 7 onwards.
==Long Stay Discount==
Long stay discounts can be defined using the setting ''Min Nights'' in the prices.


*The ''Once Off'' discount is subtracted once from the total price if the number of nights or more are booked. If you have multiple Once Off discounts they will all be subtracted if their number of nights has been met.
You will need a price for each set of rules/prices.  


Set unused value or percentage discounts to zero so they will not be used.
Example: Your standard price for 1 night costs 120 but if a guest books 3 or more nights each nights costs 100.  


The percentage and per night rates are calculated based on the length of the booking regardless of whether it spans multiple rates.


The once off discount number of days threshold is calculated as the number of days in the booking that that rate is available for booking.
'''Daily Price or Fixed Price 1: '''


'''NOTE:''' If you are using multiple rates make the highest rate always available and sure you have is set to "Default" to allow lower prices.
*Room Price= 120
*Minimum Stay =1
*Maximum Stay =2


===Long Stay Discount===
'''Daily Price or  Fixed Price 2: '''
Long stay discounts can be defined using the setting ''Min Nights'' in the rate. The per night discount applies only to nights starting from the number of nights setting. For example a $10 discount set for 4 nights means nights 1 to 3 are normal price and night 4 and later are reduced by $10.


If you want to apply a lower price from the first night on you can do this using two rates.
*Room Price= 100
*Minimum Stay= 3
*Maximum Stay=999


Example 1: 1 night costs 120 but if a guest books 3 or more nights each nights costs 100.  
<span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Use this link [[Minimum_Stay_and_Maximum_Stay|Longer stays]] or at the bottom of the page for more examples.


Rate 1:
===Airbnb===
With '''Per Occupancy Pricing (LOS)'''  Airbnb will  calculate the discount from the prices Beds24 sends but not merchandise it.


"Room Price"= 120
If your pricing model is '''Per Day Pricing''' you can set discounts for different length of stay in {{#fas:cog}} (SETTINGS)  CHANNEL MANAGER- >VRBO > SPECIFIC ROOM CONTENT With '''Per Occupancy Pricing (LOS)'''  Vrbo will  calculate and merchandise the discount from the prices Beds24 sends.


"Minimum Stay"=1
If your pricing model is '''Per Day Pricing''' you can set discounts for different length of stay in {{#fas:cog}} (SETTINGS)  CHANNEL MANAGER- > AIRBNB > SPECIFIC  CONTENT. Airbnb will merchandise these discounts.


Rate 2:
===Vrbo===
With '''Per Occupancy Pricing (LOS)'''  Vrbo will  calculate and merchandise the discount from the prices Beds24 sends.


"Room Price"= 100
If your pricing model is '''Per Day Pricing''' you can set discounts for different length of stay in {{#fas:cog}} (SETTINGS)  CHANNEL MANAGER- >VRBO > SPECIFIC ROOM CONTENTWith '''Per Occupancy Pricing (LOS)'''  Vrbo will  calsulate and merchandise the discount from the prices Beds24 sends.


"Minimum Stay"= 3
If your pricing model is '''Per Day Pricing''' you can set discounts for different length of stay in {{#fas:cog}} (SETTINGS)  CHANNEL MANAGER- >VRBO > SPECIFIC ROOM CONTENT. Vrbo will merchandise these discounts.


==Last Minute or Early Bird Discount==
A last-minute-price can be created using '''Max days until check-in''' in the prices.


Example 2: One night costs 220 but if a guest books 5-6 nights each night costs 210. From seven night each night costs 205, from 8 nights each night costs 200.  
The setting defines how many days in advance this price is bookable. For example a setting of 0 will allow this price to be booked for a stay tonight (same day booking). A setting of 3 means this price is only available at least 3 days before the first night of the booking.  


Rate:
The '''Min days until check-in''' setting can be used to create special early bird prices that are only available shortly before the booked night. It defines how many days in advance a price bookable beginning  in advance. For example a setting of 365 will allow this price  to be booked up to a year in advance. A setting of 7 means this price is only available one week before the first night of the booking.


"Room Price"= 220
<span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Use this link [[Last-Minute_Prices_and_Early_Booker_prices|Last minute Prices and Early Booker prices]] or at the bottom of the page for more examples.


"Minimum Stay"=1
===Airbnb===
You can set these Early Bird and Last Minute discounts in (SETTINGS) CHANNEL MANAGER- > Airbnb > SPECIFIC  CONTENT. Airbnb will merchandise these discounts.


Discounts tab:
== Discounts in Fixed Prices ==


5 Nights:  "Per Night" = 10 "Once Off" = 40
<span style="color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> Discounts entered in the prices will not send to OTAs. They only apply for direct bookings from the booking page. If you are using multiple prices make the highest price always available and you have is set to "Default" to allow lower prices.


7 Nights:  "Per Night" = 5 "Once Off" = 30
Opening a Fixed Price or creating a new Fixed Price in PRICES > FIXED PRICES opens a popup with tabs. When you go to the tab "Discounts" you can set different types of discounts. Each price has its own individual discount settings. Multiple prices can be used together to create sophisticated discount structures.


8 Nights"Per Night" = 5 "Once Off" = 35
<span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Use the context help <span style="color:#019cde;“ >{{#far:question-circle}}  </span> for information on each setting


If a booking overlapps two rates and the total number of nights booked fulfils the long stay the discount will be applied but only to the nights falling under the rate where the discount is set.
*''Min Nights'' defines for when the discount applies.  


*The ''Percent'' discount will be applied to the entire stay price. If more than one percentage discount are valid, only the single highest percentage value will be applied.


Example 3: One night costs 220 but if a guest books 5 nights or more the 5th night is free
*The ''Per Night'' discount applies only to nights starting from the number of nights setting. For example a €10 discount set for 4 nights means nights 1 to 3 are normal price and night 4 onwards are reduced by €10. Multiple per night discounts are added together so in the case of a second discount of €5 set at 7 nights means the room price is reduced by €15 (€5 + €10) from night 7 onwards.


Rate:
*The ''Once Off'' discount is subtracted once from the total price if the number of nights or more are booked. If you have multiple Once Off discounts they will all be subtracted if their number of nights has been met.


"Room Price"= 220
Set unused value or percentage discounts to zero so they will not be used.


"Minimum Stay"=1
The percentage and per night prices are calculated based on the length of the booking regardless of whether it spans multiple prices.


Discounts tab:
The once off discount number of days threshold is calculated as the number of days in the booking that that price is available for booking.


5 Nights:  "Once Off" = 220
=== Referrer Discount ===
These discounts apply to your Booking Page bookings originating from a certain source e.g. website or link. To give discounts for bookings from Facebook enter the referrer code facebook. (NameOfReferrer)


===Last Minute or Early Bird Discount===
1. Create a referrer discount in the "Discounts" tab of the price and enter the name e.g. NameOfReferrer
A last-minute-rate can be created using Max days until check-in in the rates.


The setting defines how many days in advance this rate is bookable. For example a setting of 0 will allow this rate to be booked for a stay tonight. A setting of 3 means this rate is only available at least 3 days before the first night of the booking.
2. Fixed Price set for the &referer=NameOfReferrer parameter in the URL


The Min days until check-in setting can be used to create special early bird prices that are only available shortly before the booked night. It defines how many days in advance a rate bookable beginning  in advance. For example a setting of 365 will allow this rate to be booked up to a year in advance. A setting of 7 means this rate is only available one week before the first night of the booking.  
<span style="color:#fe746c;“ >{{#fas:exclamation-triangle}}  </span> Discounts entered in the prices will not send to OTAs.


=== Referer Discount ===
== Discounts for Bookings from your own Web Site or an OTA ==
These discounts apply to bookings originating from a certain source e.g. website or link. To give discounts for bookings from Facebook enter the referer code facebook.
'''Your Own website/booking page'''


1. Create a referer discount in the "Discounts" tab of the rate and enter the name e.g. NameOfReferer
*You can adjust the booking page prices by a multiplier. Go to {{#fas:cog}} (SETTINGS) - BOOKING ENGINE - BOOKING PAGE > "Booking Page Price Multiplier" and enter the value. For instructions please use the context help (? icons) and  click on HELP (? icon right) of this page.


2. Rates set for the &referer=NameOfReferer parameter in the URL
*Create separate prices for your booking page, go to Prices Daily Price/Fixed price and select www.beds24.com as the channel.


Note if you use the channel manger: These discounts are not sent to the channels.
'''OTAs'''
*You can add a price multiplier at the Channel level and this can include a price converter, see the Channel Help page for specific details. For more information have a look [[Setting_Prices_for_Booking_Channels#Price_Multiplier|here]].


== Discounts for Bookings from your own Web Site or an OTA ==
*Create separate prices for a specific OTA/channel or all OTAs/channels, go to Prices Daily Price/Fixed price and select the channel(s).
You can set a "Booking Page Price Multiplier"  in SETTINGS->BOOKING PAGE ->PAGE DESIGN which will adjust the prices shown on your booking page by this factor


Another option is to set a multiplier or separate prices for a channel. For more information have a look [[Setting_Prices_for_Booking_Channels|here]].
For details on setting Prices, check out the details [[:Category:Prices|here]]


== Agent Prices ==
== Agent Prices ==
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==Voucher Codes==
==Voucher Codes==
If you use discount codes or phrases, you may define them under PROPERTIES -> DISCOUNT CODES. If a guest enters the code at the time of booking the specified discount will be applied to their booking. Typical uses of discount codes or discount vouchers may be for purposes such as offering certain customers loyalty discounts or running a marketing campaign with bonus discounts for people in-the-know. Codes apply to each property. You can define phrases that discount the room price only, extra items only or everything being booked.
If you use voucher codes or phrases, you may define them under {{#fas:cog}} (SETTINGS) BOOKING ENGINE -> VOUCHER CODES. If a guest enters the code at the time of booking the specified discount will be applied to their booking. Typical uses of voucher codes or discount vouchers may be for purposes such as offering certain customers loyalty discounts or running a marketing campaign with bonus discounts for people in-the-know. Codes apply to each property. You can define phrases that discount the room price only, extra items only or everything being booked.


Discount Codes can be disabled for individual rates.  
<span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Voucher Codes can be deactivated for individual prices by unticking them.


==Packages, Different Prices==
==Packages, Different Prices==
Another way do set discounts it to sell a room at different price e.g. lower not cancelable rate or package prices.  
Another way do set discounts it to sell a room at different price e.g. lower not cancellable price or package prices.  


*Create a rate and assign the ''Offer''  in the "Rooms" tab of your rate to the number of the row you want to apply it to.
*Create a Daily Price or Fixed Price and assign the ''Offer''  in the "Rooms" tab of your price to the number of the row you want to apply it to.


*Enable the display of the extra price rows in SETTINGS -> PROPERTIES -> OFFERS -> OFFER2-4.
*Enable the display of the extra price rows in {{#fas:cog}} (SETTINGSPROPERTIES -> OFFERS -> OFFER2-4.


==Discounts Based on Available Rooms and Time to Check in==
==Discounts Based on Available Rooms and Time to Check in==
The [Yield_Optimiser|Yield optimiser] automatically adjusts prices based on availability and time before check-in.
The [[Yield_Optimiser|Yield optimiser]] automatically adjusts prices based on availability and time before check-in.


== Show Discounts on your Booking Page using a Marketing Column ==
== Show Discounts on your Booking Page using a Marketing Column ==
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This feature is for the  price table (when you use the responsive booking page the modules "Price Table" and "Price Calendar"). To activate the column go to SETTINGS -> BOOKING PAGE -> PAGE DESIGN and set ''Show Extra Maketing Column'' to ''Yes''.  
This feature is for the  price table (when you use the responsive booking page the modules "Price Table" and "Price Calendar"). To activate the column go to {{#fas:cog}} (SETTINGS)  BOOKING ENGINE-> BOOKING PAGE  and set ''Show Extra Marketing Column'' to ''Yes''.  


When you go to SETTINGS -> PROPERTIES -> ROOMS->SET UP and you will see a new setting MARKETING COLUMN. Here you can set the headline for your column and the content for the price row. Then go to SETTINGS -> PROPERTIES -> OFFERS (OFFER 2, OFFER 3, OFFER 4) and enter the content for each offer.
When you go to {{#fas:cog}} (SETTINGS) PROPERTIES -> ROOMS -> SET UP -> BOOKING PAGE and you will see a new setting HEADLINE. Here you can set the headline for your column and the content for the price row. Then go to {{#fas:cog}} (SETTINGS) PROPERTIES -> OFFERS (OFFER 2, OFFER 3, OFFER 4) and enter the content for each offer.


<embedvideo service="youtube">https://youtu.be/DKd8BBgRgi4</embedvideo>
<embedvideo service="youtube">https://youtu.be/DKd8BBgRgi4</embedvideo>
The responsive booking page will show the marketing column only on the "price table" and "price calendar".