Difference between revisions of "Category:Discounts"
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[[Category:How to]] | [[Category:How to]] | ||
| − | [[Category: | + | [[Category:Fixed Prices]] |
| + | [[Category:Daily_Prices]] | ||
[[Category:Prices]] | [[Category:Prices]] | ||
| − | + | [[Category:Agents]] | |
| − | + | [[Category:Enhanced_Selling]] | |
| − | + | <div class="heading">Discounts</div> | |
| + | This page explains how to set up discounts | ||
| − | + | There are different requirements for your Booking page/website -v- OTAs/Booking channels. | |
| − | + | __TOC__ | |
| − | |||
| − | |||
| − | + | ==General== | |
| + | Discounts can be achieved in a number of ways. It depends on your requirements. | ||
| − | + | '''For your booking page/direct bookings''' | |
| + | *Create a price (Daily Price/Fixed Price) with the price. | ||
| + | *Create multiple prices for different lengths of stay. | ||
| + | *Set the discount in the Discount tab of your Fixed Price. | ||
| + | *Add a price multiplier to the calendar. | ||
| + | *Add a price multiplier to your booking page. | ||
| + | *Create One time voucher codes for fixed amount discounts. | ||
| + | *Create Voucher codes to apply a percentage discount. | ||
| + | |||
| + | '''For OTAs/Channels''' | ||
| + | *Create a price (Daily Price/Fixed Price) with the price | ||
| + | *Create multiple prices for different lengths of stay. | ||
| + | *Add a price multiplier to the calendar. | ||
| − | + | <span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Some channels have Discount options with the setup (Airbnb/VRBO) or you can create Promotions via the XML connection. See the Channel Help page for specific details. For more information have a look [[Setting_Prices_for_Booking_Channels#Price_Multiplier|here]]. | |
| − | + | == Discounts for Individual Days or a Range of Days == | |
| + | The '''Price Multiplier''' in the CALENDAR will allow you to quickly adjust all prices for a day or a date range. The price multiplier is the percentage of the normal price (100%). You can apply a multiplier between 50 (discount) and 250 (price increase) to all prices. | ||
| − | + | Example: Your normal price is 100. If you enter 80 all prices for this day will be change to 80% of the original value. The new price will be 80. | |
| − | The | + | The multiplier will be applied to both your booking page and channel management prices. |
| − | + | [[Dynamic_Multi_Calendar#Multiplier|''' Dynamic Multi-Calendar Multiplier''']] | |
| − | ''' | + | [[Legacy_Calendar|'''Legacy Calendar''']] |
| − | + | ==Long Stay Discount== | |
| − | Long stay discounts can be defined using the setting ''Min Nights'' in the | + | Long stay discounts can be defined using the setting ''Min Nights'' in the prices. |
| − | + | You will need a price for each set of rules/prices. | |
| − | Example | + | Example: Your standard price for 1 night costs 120 but if a guest books 3 or more nights each nights costs 100. |
| − | |||
| − | + | '''Daily Price or Fixed Price 1: ''' | |
| − | + | *Room Price= 120 | |
| + | *Minimum Stay =1 | ||
| + | *Maximum Stay =2 | ||
| − | + | '''Daily Price or Fixed Price 2: ''' | |
| − | + | *Room Price= 100 | |
| + | *Minimum Stay= 3 | ||
| + | *Maximum Stay=999 | ||
| − | |||
| + | <span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Use this link [[Minimum_Stay_and_Maximum_Stay|Longer stays]] or at the bottom of the page for more examples. | ||
| − | + | ==Last Minute or Early Bird Discount== | |
| + | A last-minute-price can be created using '''Max days until check-in''' in the prices. | ||
| − | + | The setting defines how many days in advance this price is bookable. For example a setting of 0 will allow this price to be booked for a stay tonight (same day booking). A setting of 3 means this price is only available at least 3 days before the first night of the booking. | |
| − | + | The '''Min days until check-in''' setting can be used to create special early bird prices that are only available shortly before the booked night. It defines how many days in advance a price bookable beginning in advance. For example a setting of 365 will allow this price to be booked up to a year in advance. A setting of 7 means this price is only available one week before the first night of the booking. | |
| − | " | + | <span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Use this link [[Last-Minute_Prices_and_Early_Booker_prices|Last minute Prices and Early Booker prices]] or at the bottom of the page for more examples. |
| − | Discounts | + | == Discounts in Fixed Prices == |
| − | + | <span style="color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> Discounts entered in the prices will not send to OTAs. They only apply for direct bookings from the booking page. If you are using multiple prices make the highest price always available and you have is set to "Default" to allow lower prices. | |
| − | + | Opening a Fixed Price or creating a new Fixed Price in PRICES > FIXED PRICES opens a popup with tabs. When you go to the tab "Discounts" you can set different types of discounts. Each price has its own individual discount settings. Multiple prices can be used together to create sophisticated discount structures. | |
| − | + | <span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Use the context help <span style="color:#019cde;“ >{{#far:question-circle}} </span> for information on each setting | |
| − | + | *''Min Nights'' defines for when the discount applies. | |
| + | *The ''Percent'' discount will be applied to the entire stay price. If more than one percentage discount are valid, only the single highest percentage value will be applied. | ||
| − | + | *The ''Per Night'' discount applies only to nights starting from the number of nights setting. For example a €10 discount set for 4 nights means nights 1 to 3 are normal price and night 4 onwards are reduced by €10. Multiple per night discounts are added together so in the case of a second discount of €5 set at 7 nights means the room price is reduced by €15 (€5 + €10) from night 7 onwards. | |
| − | + | *The ''Once Off'' discount is subtracted once from the total price if the number of nights or more are booked. If you have multiple Once Off discounts they will all be subtracted if their number of nights has been met. | |
| − | + | Set unused value or percentage discounts to zero so they will not be used. | |
| − | + | The percentage and per night prices are calculated based on the length of the booking regardless of whether it spans multiple prices. | |
| − | + | The once off discount number of days threshold is calculated as the number of days in the booking that that price is available for booking. | |
| − | + | === Referrer Discount === | |
| + | These discounts apply to your Booking Page bookings originating from a certain source e.g. website or link. To give discounts for bookings from Facebook enter the referrer code facebook. (NameOfReferrer) | ||
| − | + | 1. Create a referrer discount in the "Discounts" tab of the price and enter the name e.g. NameOfReferrer | |
| − | |||
| − | + | 2. Fixed Price set for the &referer=NameOfReferrer parameter in the URL | |
| − | + | <span style="color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> Discounts entered in the prices will not send to OTAs. | |
| − | == | + | == Discounts for Bookings from your own Web Site or an OTA == |
| − | + | '''Your Own website/booking page''' | |
| − | + | *You can adjust the booking page prices by a multiplier. Go to {{#fas:cog}} (SETTINGS) - BOOKING ENGINE - BOOKING PAGE > "Booking Page Price Multiplier" and enter the value. For instructions please use the context help (? icons) and click on HELP (? icon right) of this page. | |
| − | + | *Create separate prices for your booking page, go to Prices Daily Price/Fixed price and select www.beds24.com as the channel. | |
| − | + | '''OTAs''' | |
| + | *You can add a price multiplier at the Channel level and this can include a price converter, see the Channel Help page for specific details. For more information have a look [[Setting_Prices_for_Booking_Channels#Price_Multiplier|here]]. | ||
| − | + | *Create separate prices for a specific OTA/channel or all OTAs/channels, go to Prices Daily Price/Fixed price and select the channel(s). | |
| − | |||
| − | + | For details on setting Prices, check out the details [[:Category:Prices|here]] | |
== Agent Prices == | == Agent Prices == | ||
| − | You have the option to create special prices for agents. | + | You have the option to create special prices for agents. [[:category:Agents|This help page explains how to use the agent functions]]. |
| − | |||
| − | |||
| − | |||
| − | |||
| − | |||
| − | |||
==Voucher Codes== | ==Voucher Codes== | ||
| − | If you use | + | If you use voucher codes or phrases, you may define them under {{#fas:cog}} (SETTINGS) BOOKING ENGINE -> VOUCHER CODES. If a guest enters the code at the time of booking the specified discount will be applied to their booking. Typical uses of voucher codes or discount vouchers may be for purposes such as offering certain customers loyalty discounts or running a marketing campaign with bonus discounts for people in-the-know. Codes apply to each property. You can define phrases that discount the room price only, extra items only or everything being booked. |
| − | + | <span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Voucher Codes can be deactivated for individual prices by unticking them. | |
==Packages, Different Prices== | ==Packages, Different Prices== | ||
| − | Another way do set discounts it to sell a room at different price e.g. lower not | + | Another way do set discounts it to sell a room at different price e.g. lower not cancellable price or package prices. |
| − | *Create a | + | *Create a Daily Price or Fixed Price and assign the ''Offer'' in the "Rooms" tab of your price to the number of the row you want to apply it to. |
| − | *Enable the display of the extra price rows in SETTINGS | + | *Enable the display of the extra price rows in {{#fas:cog}} (SETTINGS) PROPERTIES -> OFFERS -> OFFER2-4. |
==Discounts Based on Available Rooms and Time to Check in== | ==Discounts Based on Available Rooms and Time to Check in== | ||
| − | The [Yield_Optimiser|Yield optimiser] automatically adjusts prices based on availability and time before check-in. | + | The [[Yield_Optimiser|Yield optimiser]] automatically adjusts prices based on availability and time before check-in. |
== Show Discounts on your Booking Page using a Marketing Column == | == Show Discounts on your Booking Page using a Marketing Column == | ||
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| − | This feature is for the price table (when you use the responsive booking page the modules "Price Table" and "Price Calendar"). To activate the column go to SETTINGS -> BOOKING PAGE | + | This feature is for the price table (when you use the responsive booking page the modules "Price Table" and "Price Calendar"). To activate the column go to {{#fas:cog}} (SETTINGS) BOOKING ENGINE-> BOOKING PAGE and set ''Show Extra Marketing Column'' to ''Yes''. |
| + | |||
| + | When you go to {{#fas:cog}} (SETTINGS) PROPERTIES -> ROOMS -> SET UP -> BOOKING PAGE and you will see a new setting HEADLINE. Here you can set the headline for your column and the content for the price row. Then go to {{#fas:cog}} (SETTINGS) PROPERTIES -> OFFERS (OFFER 2, OFFER 3, OFFER 4) and enter the content for each offer. | ||
| + | |||
| + | <embedvideo service="youtube">https://youtu.be/DKd8BBgRgi4</embedvideo> | ||
| − | + | The responsive booking page will show the marketing column only on the "price table" and "price calendar". | |
Latest revision as of 14:05, 6 February 2025
This page explains how to set up discounts
There are different requirements for your Booking page/website -v- OTAs/Booking channels.
Contents
- 1 General
- 2 Discounts for Individual Days or a Range of Days
- 3 Long Stay Discount
- 4 Last Minute or Early Bird Discount
- 5 Discounts in Fixed Prices
- 6 Discounts for Bookings from your own Web Site or an OTA
- 7 Agent Prices
- 8 Voucher Codes
- 9 Packages, Different Prices
- 10 Discounts Based on Available Rooms and Time to Check in
- 11 Show Discounts on your Booking Page using a Marketing Column
1 General
Discounts can be achieved in a number of ways. It depends on your requirements.
For your booking page/direct bookings
- Create a price (Daily Price/Fixed Price) with the price.
- Create multiple prices for different lengths of stay.
- Set the discount in the Discount tab of your Fixed Price.
- Add a price multiplier to the calendar.
- Add a price multiplier to your booking page.
- Create One time voucher codes for fixed amount discounts.
- Create Voucher codes to apply a percentage discount.
For OTAs/Channels
- Create a price (Daily Price/Fixed Price) with the price
- Create multiple prices for different lengths of stay.
- Add a price multiplier to the calendar.
Some channels have Discount options with the setup (Airbnb/VRBO) or you can create Promotions via the XML connection. See the Channel Help page for specific details. For more information have a look here.
2 Discounts for Individual Days or a Range of Days
The Price Multiplier in the CALENDAR will allow you to quickly adjust all prices for a day or a date range. The price multiplier is the percentage of the normal price (100%). You can apply a multiplier between 50 (discount) and 250 (price increase) to all prices.
Example: Your normal price is 100. If you enter 80 all prices for this day will be change to 80% of the original value. The new price will be 80.
The multiplier will be applied to both your booking page and channel management prices.
Dynamic Multi-Calendar Multiplier
3 Long Stay Discount
Long stay discounts can be defined using the setting Min Nights in the prices.
You will need a price for each set of rules/prices.
Example: Your standard price for 1 night costs 120 but if a guest books 3 or more nights each nights costs 100.
Daily Price or Fixed Price 1:
- Room Price= 120
- Minimum Stay =1
- Maximum Stay =2
Daily Price or Fixed Price 2:
- Room Price= 100
- Minimum Stay= 3
- Maximum Stay=999
Use this link Longer stays or at the bottom of the page for more examples.
4 Last Minute or Early Bird Discount
A last-minute-price can be created using Max days until check-in in the prices.
The setting defines how many days in advance this price is bookable. For example a setting of 0 will allow this price to be booked for a stay tonight (same day booking). A setting of 3 means this price is only available at least 3 days before the first night of the booking.
The Min days until check-in setting can be used to create special early bird prices that are only available shortly before the booked night. It defines how many days in advance a price bookable beginning in advance. For example a setting of 365 will allow this price to be booked up to a year in advance. A setting of 7 means this price is only available one week before the first night of the booking.
Use this link Last minute Prices and Early Booker prices or at the bottom of the page for more examples.
5 Discounts in Fixed Prices
Discounts entered in the prices will not send to OTAs. They only apply for direct bookings from the booking page. If you are using multiple prices make the highest price always available and you have is set to "Default" to allow lower prices.
Opening a Fixed Price or creating a new Fixed Price in PRICES > FIXED PRICES opens a popup with tabs. When you go to the tab "Discounts" you can set different types of discounts. Each price has its own individual discount settings. Multiple prices can be used together to create sophisticated discount structures.
Use the context help for information on each setting
- Min Nights defines for when the discount applies.
- The Percent discount will be applied to the entire stay price. If more than one percentage discount are valid, only the single highest percentage value will be applied.
- The Per Night discount applies only to nights starting from the number of nights setting. For example a €10 discount set for 4 nights means nights 1 to 3 are normal price and night 4 onwards are reduced by €10. Multiple per night discounts are added together so in the case of a second discount of €5 set at 7 nights means the room price is reduced by €15 (€5 + €10) from night 7 onwards.
- The Once Off discount is subtracted once from the total price if the number of nights or more are booked. If you have multiple Once Off discounts they will all be subtracted if their number of nights has been met.
Set unused value or percentage discounts to zero so they will not be used.
The percentage and per night prices are calculated based on the length of the booking regardless of whether it spans multiple prices.
The once off discount number of days threshold is calculated as the number of days in the booking that that price is available for booking.
5.1 Referrer Discount
These discounts apply to your Booking Page bookings originating from a certain source e.g. website or link. To give discounts for bookings from Facebook enter the referrer code facebook. (NameOfReferrer)
1. Create a referrer discount in the "Discounts" tab of the price and enter the name e.g. NameOfReferrer
2. Fixed Price set for the &referer=NameOfReferrer parameter in the URL
Discounts entered in the prices will not send to OTAs.
6 Discounts for Bookings from your own Web Site or an OTA
Your Own website/booking page
- You can adjust the booking page prices by a multiplier. Go to (SETTINGS) - BOOKING ENGINE - BOOKING PAGE > "Booking Page Price Multiplier" and enter the value. For instructions please use the context help (? icons) and click on HELP (? icon right) of this page.
- Create separate prices for your booking page, go to Prices Daily Price/Fixed price and select www.beds24.com as the channel.
OTAs
- You can add a price multiplier at the Channel level and this can include a price converter, see the Channel Help page for specific details. For more information have a look here.
- Create separate prices for a specific OTA/channel or all OTAs/channels, go to Prices Daily Price/Fixed price and select the channel(s).
For details on setting Prices, check out the details here
7 Agent Prices
You have the option to create special prices for agents. This help page explains how to use the agent functions.
8 Voucher Codes
If you use voucher codes or phrases, you may define them under (SETTINGS) BOOKING ENGINE -> VOUCHER CODES. If a guest enters the code at the time of booking the specified discount will be applied to their booking. Typical uses of voucher codes or discount vouchers may be for purposes such as offering certain customers loyalty discounts or running a marketing campaign with bonus discounts for people in-the-know. Codes apply to each property. You can define phrases that discount the room price only, extra items only or everything being booked.
Voucher Codes can be deactivated for individual prices by unticking them.
9 Packages, Different Prices
Another way do set discounts it to sell a room at different price e.g. lower not cancellable price or package prices.
- Create a Daily Price or Fixed Price and assign the Offer in the "Rooms" tab of your price to the number of the row you want to apply it to.
- Enable the display of the extra price rows in (SETTINGS) PROPERTIES -> OFFERS -> OFFER2-4.
10 Discounts Based on Available Rooms and Time to Check in
The Yield optimiser automatically adjusts prices based on availability and time before check-in.
11 Show Discounts on your Booking Page using a Marketing Column
You have the option to add an extra column to the price table on your booking page.
This feature is for the price table (when you use the responsive booking page the modules "Price Table" and "Price Calendar"). To activate the column go to (SETTINGS) BOOKING ENGINE-> BOOKING PAGE and set Show Extra Marketing Column to Yes.
When you go to (SETTINGS) PROPERTIES -> ROOMS -> SET UP -> BOOKING PAGE and you will see a new setting HEADLINE. Here you can set the headline for your column and the content for the price row. Then go to (SETTINGS) PROPERTIES -> OFFERS (OFFER 2, OFFER 3, OFFER 4) and enter the content for each offer.
The responsive booking page will show the marketing column only on the "price table" and "price calendar".
Pages in category "Discounts"
The following 2 pages are in this category, out of 2 total. download this selection of articles as a PDF book
