Track Bookings: Difference between revisions

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Settings > Guest Management > Confirmation Messages > Period Messages > Additional Screen Content for "Normal" Bookings
Settings > Guest Management > Confirmation Messages > Period Messages > Additional Screen Content for "Normal" Bookings


==Conversion Tracking==
==Page Tracking (e.g. Google Analytics)==
When a booking completes, the booker is shown a confirmation page. It is possible to include scripts directly in the head section of this confirmation page. You do this here:
'''Page Tracking''' is usually done by inserting a script into the head of every page that a user passes on her way to check-out. You can insert your tracking script (for example a Google Analytics script) here:
 
SETTINGS > BOOKING ENGINE > DEVELOPER > Advanced HTML Settings > Insert in HTML <HEAD>
 
==Conversion Tracking (e.g. Google Ecommerce)==
'''Conversion''' refers to the final step of a sales operation - when a user is '''converted''' into a paying customer. Conversion Tracking scripts (for example a Google Ecommerce Script), therefore, are only inserted into the head of the last page of a process, in this case the confirmation page. Insert your scripts here:


Settings > Booking Engine > Developer > Advanced HTML Settings > Confirmation Page Insert in HTML <HEAD>
Settings > Booking Engine > Developer > Advanced HTML Settings > Confirmation Page Insert in HTML <HEAD>


[https://wiki.beds24.com/index.php?title=Template_Variables Template variables] can be used in this script to include information about the booking. The following example includes the booking number [BOOKID] and price [PRICE] in the script.
===Custom booking confirmation page===
It is also possible to set a Booking Return URL leading to your own website. Guests will be sent to this page rather than the standard confirmation page allowing you to create a custom confirmation landing page. Information about the booking will be added to the URL for your extraction and use. You can set the URL to your own website here:
 
Settings > Booking Engine > Booking Page > Behaviour > Redirect after Booking > Booking Return URL
 
If you use this function, you will need to place any conversion tracking scripts on your landing page.
 
=== Google Analytics ===
To install Google Analytics enter your Tracking Script here:
 
SETTINGS > BOOKING ENGINE > DEVELOPER > Advanced HTML Settings > Insert in HTML <HEAD>
 
Your booking page will now appear in your Google Analytics Report.
 
===Use of template variables in scripts===
You can use [https://wiki.beds24.com/index.php?title=Template_Variables Template variables] in your tracking scripts to include information about the booking. The following example includes the booking number [BOOKID] and price [PRICE] in a Google Ecommerce script.




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  <script>
  <script>


===Custom booking confirmation page===
It is also possible to set a Booking Return URL leading to your own website. Guests will be sent to this page rather than the standard confirmation page allowing you to create a custom confirmation landing page. Information about the booking will be added to the URL for your extraction and use. You can set the URL to your own website here:
Settings > Booking Engine > Booking Page > Behaviour > Redirect after Booking > Booking Return URL
If you use this function, you will need to place any conversion tracking scripts on your landing page.
== Google Analytics ==
To install Google Analytics enter your Tracking Script here:
SETTINGS > BOOKING ENGINE > DEVELOPER > Advanced HTML Settings > Insert in HTML <HEAD>
Your booking page will now appear in your Google Analytics Report.


== Google Ecommerce Tracking ==
== Google Ecommerce Tracking ==