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Google Hotel Ads

554 bytes removed, 8 March
=Receive direct bookings from Google=
As official Google partner Beds24 can distribute your direct rates prices and inventory to Google.
*You get a direct connection to Google with the best rate coverage and real time prices

*Display your direct rates prices and availability on Google Search and Maps

Depending on the type of property you can either use Google Hotel Ads or Google for Vacation Rentals.
Google will display your property and live prices and availability if they meet the guests search criteria and the guest can then book directly on the Beds24 booking page.
<span style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> Google does not charge and any commission for bookings make made via Google for Vacation Rentals.
[[Image:GoogleVR.png|450px|link=]]
Google for Vacation Rentals listings are per property. Only one room per property can connect.
Set 'Synchronise' = Enable to Notify for the room you want to connect so Google can verify your content.
'''Step 5: Check your landing page'''
Make sure your landing page is provides meaningful information so guests will be confident to make a booking (see below).
<span class="" style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> It can take Google up to 14days 14 days to verify your property. Once they have verified your property they will show it when it matches the guests search criteria.
=For hotels, B&Bs, guest houses and other hotel type properties: Google Hotel Ads=
*If you want Google to show that the booking is cancellable check that you have allowed cancellations in {{#fas:cog}} (SETTINGS) PROPERTIES > BOOKING RULES and {{#fas:cog}} (SETTINGS) PROPERTIES > OFFERS
 
'''Step 3: Allow Beds24 to send your data'''
*Set Google Product = Google Hotel Ads.
*Set 'Synchronise' = Enable so Google can read your data and match you. This will opt you in for Googles free booking links.
'''Step 4: Check your landing page'''
Make sure your landing page is provides meaningful information so guests will be confident to make a booking (see below).
<span class="" style="color: #f3e504; font-size: 150%;" >{{#fas:lightbulb}} </span> It can take Google up do 2 weeks to match your hotel. When you click on "Performance Report" you can check if your links are shown and how they perform. If the report is empty click on "View Mapping Data" to see why Google did not match you. Fix the issues and then check again after 10-14 days.
Once Google has matched you we can send your bid. To bid you will need to have enough credit in your Beds24 account. We recommend maintaining enough credit to cover the largest expected commission and setting up auto payments in {{#fas:cog}} (SETTINGS) ACCOUNT > BILLING. When you do not have enough credit in your account all ads may be turned off.
The rooms you are bidding Google should be your most economic double or twin rooms and have sell priority in{{#fas:cog}} (SETTINGS) PROPERTIES > ROOMS SETUP set to highest so it is at the top of the booking page. '''Dorms are not allowed.'''
<span style="color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> ==Performance Report===Google Ad does not support multiple room typesprovides a Performance report for hotels which place bids. They  Google will not provide data for properties which only show one room type make sure use free booking links.  When you use click on "Performance Report" you can check if your best value room types links are shown and how they perform. If the report is empty even though you placed a bidclick on "View Mapping Data" to competesee why Google did not match you. Fix the issues and then check again after 10-14 days.
===Deposit Collection ===
*If required, currency conversion will be done at market rates at the time of booking to calculate the commission in your account currency rather than booking currency.
*If you are based in Germany or the EU and have not provided us with a valid EU Vat Id, the commissions will effectively contain VAT at your countries local rate.
 
<span style="color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> If you have set "Commission Due" = "On Booking" Google will l charge their commission even if the guest cancels a booking or does not show up. We recommend you use deposit collection at the time of booking and appropriate cancellation policies.
=Price sent to Google=
Prices for 1, 3, 4 , 6 and 8 guests will also be sent if they are defined.
Discounts set in the "Discounts" tab of rates Fixed Prices will not send.
If you have set a multiplier percentage for the Google bookings, the price will be adjusted by this amount.
= FAQ =
=== What is the difference between Google Hotel Ads and Google for Vacation Rentals?===
Google Hotel ads is only available for hotels and hotel type properties only. For Hotel Ads , Google requires the property to have a staffed front desk open during normal business hours, and it needs to have a “Google Profile” listing and . Google favours properties without minimum stay restrictions.
Google for Vacation Rentals is specifically for vacation rental properties like apartments, and holiday houses , and can only be used by such properties.
=== What is CPA? ===
===What happens with cancellations and no-shows?===
*If you have set "Commission Due" = "On Completed Stay" Google will refund commissions paid on cancelled bookings or no-shows. Contact us via a support ticket , with the booking id before check-out date and we will arrange the refund. *If you have set "Commission Due" = "On Booking" Google will NOT refund commissions paid on cancelled bookings or no-shows. We recommend you use deposit collection to protect yourself from the risk.
=== Where are bookings made? ===
=== What happens when I do not have credit in my Beds24 acccount? ===
Guests will not be able to book if you do not have credit in your Beds24 account to pay for the commission. If you have not already done so we recommedn recommend you set up auto payments in SETTINGS -> ACCOUNT -> BILLING. Please make sure you select an amount. If you choose 'None' we can not charge your card. Commissions will be deducted in real time so a booking might trigger the auto top up.
=== How do I know that a booking originates from Google? ===
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