Changes

= FAQ =

=== What is the difference between Google Hotel Ads and Google for Vacation Rentals?===

Google Hotel ads is only available for hotels and hotel type properties only. For Hotel Ads, Google requires the property to have a staffed front desk open during normal business hours, and it needs to have a “Google Profile” listing. Google favours properties without minimum stay restrictions.

Google for Vacation Rentals is specifically for vacation rental properties like apartments and holiday houses, and can only be used by such properties.

=== What is CPA? ===

CPA stands for cost per acquisition meaning you pay a commission per booking which is only paid when you receive a booking. This model is different to the regular CPC (cost per click) meta search model where you pay for each click regardless whether a booking is made.

===What is the commission?===

You can set the maximum commission you are prepared to pay.

=== How is the commission calculated? ===

Commission is calculated on the room price not including upsells (fees and taxes setup as upsells are exempt).

If you are in based in Germany or the EU and have not provided us with a valid EU Vat Id Vat will be added to the commission.

===What happens with cancellations and no-shows?===

Contact us via a support ticket, with the booking id before check-out date and we will arrange the refund.

=== Where are bookings made? ===

Google redirects to the hotels booking page. Charges and all other matter related to the booking have to be handled by the hotel.

The booking page is opened when a guest click to book on Google. Redirecting to a different location is not possible.

=== How do I pay? ===

The invoicing of this system is centralised through Google partners such as Beds24. Commissions will be charged to your Beds24 account instantly when there is a new booking from Google. This means to bid you will need to have enough credit in your account. Currency conversion might be done when your account is charged.

=== What happens when I do not have credit in my Beds24 acccount? ===

Guests will not be able to book if you do not have credit in your Beds24 account to pay for the commission. If you have not already done so we recommend you set up auto payments in SETTINGS -> ACCOUNT -> BILLING. Please make sure you select an amount. If you choose 'None' we can not charge your card. Commissions will be deducted in real time so a booking might trigger the auto top up.

=== How do I know that a booking originates from Google? ===

Google will charge the commission you bid on all bookings originating from Google. These bookings have the referrer "GoogleHPA".

===How does Google know when a booking comes from Google Hotel Ads?===

Google leaves a cookie in the user’s browser. If this user carries out a booking while the cookie is still active, the conversion is reported to Google when the booking reaches the Confirmed or New status, i.e. after deposit collection has succeeded.

=== How can I check how my campaign is performing? ===

Google provides a weekly report which you can access when you click on "Weekly Performance Report".

=== Why is my Ad not showing on Google? ===

Check the following items:

4) Your bid might be too low so your ad is now shown. This happens when OTAs also bid on your property We recommend you raise your bit by one point every week until you reach a competitive level.

5) Google Ads default to a one night minimum stay and tend to perform best for near term bookings with short stays.