Managing Business Disruptions: Difference between revisions
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= | =Adjust to changed demand= | ||
==Block days between bookings== | ==Block days between bookings== | ||
The setting "Block Dates after Check-out" in {{#fas:cog}} (SETTINGS) PROPERTIES > ROOMS > SETUP allow to block days between departure and the next arrival to allow for cleaning. | The setting "Block Dates after Check-out" in {{#fas:cog}} (SETTINGS) PROPERTIES > ROOMS > SETUP allow to block days between departure and the next arrival to allow for cleaning. | ||
<span style=color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> This option is only suitable for rooms with a quantity of one, the logic will not work correctly with room types with a quantity greater than one. | <span style=color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> This option is only suitable for rooms with a quantity of one, the logic will not work correctly with room types with a quantity greater than one. | ||
==Accept requests only instead of confirmed direct bookings== | ==Accept requests only instead of confirmed direct bookings== | ||
In {{#fas:cog}} (SETTINGS) | In {{#fas:cog}} (SETTINGS) BOOKING ENGINE you can change your „Booking Type“ to „Request“. This means that guests enquire and you confirm or decline each booking manually. | ||
<span style=color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> This setting will apply only to direct online bookings. | <span style=color:#fe746c;“ >{{#fas:exclamation-triangle}} </span> This setting will apply only to direct online bookings. | ||
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For more information please see [https://wiki.beds24.com/index.php/RefundProtect here]. | For more information please see [https://wiki.beds24.com/index.php/RefundProtect here]. | ||
==Attract last-minute bookers== | ==Attract last-minute and long-term bookers== | ||
If you suffer from a lack of tourist demand consider: | |||
*removing or reducing minimum days until check-in rules set in your Daily Prices and Fixed Prices and same day booking cut off in {{#fas:cog}} (SETTINGS) PROPERTIES > BOOKING RULES to allow last minute bookings. | |||
*Attracting long-term stays with long-stay discounts. | |||
==Make sure guests can book for next year== | ==Make sure guests can book for next year== | ||
While cancelling their next trips many guests are already booking ahead for next year. Open up for sale by adding prices for more than a year ahead by adding prices and increasing the "Max Days in Advance" setting when using | While cancelling their next trips many guests are already booking ahead even for next year. Open up for sale by adding prices for more than a year ahead by adding prices and increasing the "Max Days in Advance" setting when using Fixed Prices. If you set "Export data" = 2 years in {{#fas:cog}} (SETTINGS) CHANNEL MANAGER we will send data as far ahead to the channel as they allow. | ||
==Update your | ==Update your website, booking page and listings == | ||
Update headlines and descriptions on your booking page and OTAs so guests know which measures you take and what you offer at the moment. | Update headlines and descriptions on your booking page and OTAs so guests know which measures you take and what you offer at the moment. | ||
<span style="color: #f3e504; font-size: 250%;" >{{#fas:lightbulb}} </span> Airbnb, Booking.com, Expedia, Tripadvisor, VRBO and many other platforms have created special features you can add and programs you can join. Participating in these initiatives can significantly increase bookings. | |||
==Offer self-check-in == | ==Offer self-check-in == | ||
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We also integrate with several [[:category:Self-Check-in|partners]] who offer self check-in solutions. | We also integrate with several [[:category:Self-Check-in|partners]] who offer self check-in solutions. | ||
==Take advantage of Google Hotel Ads free booking links and lowered limits on bids == | |||
Beds24 has partnered with Google for an experiment with free booking links.We are happy to announce that Google has now officially launched free booking links as a permanent option. | |||
As official Google Hotel Ads partner Beds24 can distribute your direct rates and inventory on Hotel Search by Google. | |||
* You get a direct connection to Google with the best rate coverage and real time prices
| |||
* Display your hotels’ direct rates and availability on Google Search and Maps
| |||
Go to {{#fas:cog}} (SETTINGS) CHANNEL MANAGER > GOOGLE HOTEL ADS and set „Notify“ = Notify for your most economic double room to benefit from Googles free booking links. | |||
If you want to go one step further and increase your visibility you can add a commission bid. | |||
Google has lowered the limit on commission bids. If you do not have many OTAs bidding against you you can get bookings for a 4% bid. | |||
==Contact previous guests== | |||
Use our integration with Mailchimp {{#fas:cog}} (SETTINGS) MARKETPLACE > MAILCHIMP to automatically update your mailing list. Alternatively you can download bookings as a .csv file to use in another system. | |||
==Automatically adjust prices== | |||
If you do not use dynamic pricing via Pricelabs or RoomPriceGenie you can use the yield optimizer in PRICES > YIELD OPTIMIZER to automatically adjust prices based on availability. | |||
==Evaluate alternative rental options== | ==Evaluate alternative rental options== | ||
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*Offer accommodation to people who normally live together but need alternative accommodation at the moment. | *Offer accommodation to people who normally live together but need alternative accommodation at the moment. | ||
== | =Manage cancellations and existing bookings= | ||
==Incentivize re-bookings with vouchers== | |||
If cancellations are inevitable you can issue gift/deposit vouchers which allow guests who cancelled or whom you had to cancel to future dates with a discount. This [[Voucher_Codes |tutorial explains how to set up gift vouchers]]. | |||
==Keep guests informed == | |||
Use [[Auto_Actions | Auto Actions]] to keep guests informed on developments regarding their booking or to assure them about the measures you have taken. | |||
== | ==Create reports on cancelled bookings== | ||
We have added a new column "Cancel Date" in REPORTS >CUSTOM REPORTS which allows you to create reports on cancelled bookings. | |||
= | =Use Automation to reduce contact= | ||
Automated messaging and self-check-in can make processes contact-less. See this page for [[:Category:Automation|more information on what you can automate]]. | |||
=Adjust Channel Manager= | |||
==Close or reduce availability at channels== | ==Close or reduce availability at channels== | ||
If you accept direct bookings or requests but do not want to sell all rooms or any rooms at OTAs at the moment you can reduce or close availability at the channels via SETTINGS | If you accept direct bookings or requests but do not want to sell all rooms or any rooms at OTAs at the moment you can reduce or close availability at the channels via {{#fas:cog}} (SETTINGS) CHANNEL MANAGER >CHANNEL INVENTORY. Check on the channels web sites that the inventory is actually closed. | ||
==Completely disconnect channels== | ==Completely disconnect channels== | ||
If you want to close the availability at the channels close the availability in Beds24 first. Check at the channels that the rooms are closed. You can then disconnect in the channel. | If you want to close the availability at the channels close the availability in Beds24 first. Check at the channels that the rooms are closed. You can then disconnect in the channel. | ||
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=Changes in the rate of value added tax= | =Changes in the rate of value added tax= | ||
You change the VAT rate in {{#fas:cog}} (SETTINGS) PROPERTIES > | You change the VAT rate in {{#fas:cog}} (SETTINGS) PROPERTIES > DESCRIPTIONS > GENERAL. Also check the VAT for your upsells in {{#fas:cog}} (SETTINGS) BOOKING ENGINE > UPSELL ITEMS . | ||
VAT can also be changed via the API (JSON propertyContent). | VAT can also be changed via the API (JSON propertyContent). | ||
<span style=color:#fe746c;" > | <span style=color:#fe746c;" >{{#fas:exclamation-triangle}} </span> Changes take effect immediately on all bookings made after the tax rate has been changed. | ||
=Resources= | =Resources= | ||
Our partner Pricelabs provides data on | Our partner Pricelabs provides data on recovery trends at https://youtu.be/fRhOxq9urxw | ||
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[https://partner.booking.com/en-gb/rebuilding-together?utm_source=newsletter&utm_medium=email&utm_campaign=june_20&mkt_tok=eyJpIjoiTjJFMk1USXlZekEyTVRBdyIsInQiOiI2V3lVVmpIU0lCWEFGbFVMZnhpeEhQbnM4T0ZQdkhDXC9EMnVJM1RZMjBBY3NBZDZReFhSdFZsaStyY3ZjQ0EwMm44QTdUT0FESGY0S3lYK1J6QVExUFJWdVJuZ3BNbXYwZWRla1wvSWlTZW9PdmNlSHhuQ0w0ZlJneFM0WjlaYmd0In0%3D Booking.com Recovery] | [https://partner.booking.com/en-gb/rebuilding-together?utm_source=newsletter&utm_medium=email&utm_campaign=june_20&mkt_tok=eyJpIjoiTjJFMk1USXlZekEyTVRBdyIsInQiOiI2V3lVVmpIU0lCWEFGbFVMZnhpeEhQbnM4T0ZQdkhDXC9EMnVJM1RZMjBBY3NBZDZReFhSdFZsaStyY3ZjQ0EwMm44QTdUT0FESGY0S3lYK1J6QVExUFJWdVJuZ3BNbXYwZWRla1wvSWlTZW9PdmNlSHhuQ0w0ZlJneFM0WjlaYmd0In0%3D Booking.com Recovery] | ||
[https://partner.booking.com/en-gb/help/legal-security/important-information-regarding-coronavirus Booking.com information regarding the Coronavirus] | [https://partner.booking.com/en-gb/help/legal-security/important-information-regarding-coronavirus Booking.com information regarding the Coronavirus | ||
[https://attractingtodaystravelereurope.splashthat.com VRBO/Homeaway Rise and Shine Webinar] | |||
[https://www.vrbo.com/discoveryhub/tips-and-resources/improve-performance/covid-19-FAQs?userType=ipm VRBO/Homeaway FAQ] | [https://www.vrbo.com/discoveryhub/tips-and-resources/improve-performance/covid-19-FAQs?userType=ipm VRBO/Homeaway FAQ] | ||